Rapper Sarkodie has sent out a word to musicians who want to build their careers to higher heights.
According to him, the easiest way to set foot in the music industry is to have a hit song but the harder part sets in when it comes to maintaining relevance.
Sarkodie, who is set to release his new album dubbed ‘No Pressure’ on July 30, said a hit song cannot cement the career of a musician but rather through hard work.
”You can have the hits but it secures nothing, you have to build it and ground up and when you have a solid fanbase… you have to do it little by little… I had to do lots of travelling when I was up-and-coming.”
Because of passion, I was doing the crowdsourcing and by the time I was on TV they felt like they were part of it, Sarkodie said on Kumasi-based Pure FM.
Advising up-and-coming rappers, he said:
”The easiest way is the hardest way. You can have a hit and you need to maintain. Just having hits doesn’t secure you being in the game for long… you need to know your power and hammer on it”.
”I criticise myself a lot and think about how you will see me… I can see you have a huge following and people who care about you so your movement cannot be regular…, he advised.”